WEDNESDAY, OCTOBER 7

7:30 a.m. – 2:00 p.m.
Silent Auction

The SHFM Foundation auction raises funds to promote and educate college students on the merits of onsite foodservice and hospitality. Bid High and Bid Often!

7:30 a.m. – 3:30 p.m.
Registration
8:00 a.m. – 10:00 a.m.
Innovation Showcase Exhibitor Set Up
8:00 a.m. – 8:45 a.m.
Breakfast
Sponsored by Art of Tea, David Rio Chai and Tea, Middleby, OZZI, Simonelli Group North America and VerTerra
8:45 a.m. – 10:00 a.m.
Opening General Session
Unlocking Limitless Possibility: The Power of Yes, and... 
DreamJoyPossibility

Sponsored by Aramark and Hoshizaki Alliance

Seb Terry, Speaker, Author

In this high-energy and deeply human session, Seb Terry shares a practical framework for unlocking limitless possibility — even amid rapid change and evolving workplace expectations. Through storytelling, humor and audience interaction, Seb explores how personal growth, bold action and meaningful connection help us embrace uncertainty, spark creativity and ignite the best in others. Attendees will leave inspired to think differently, lead boldly and create ripple effects that positively impact the workplace and communities we serve.

The goals we dare to speak aloud have a way of finding their moment. Don't hold back — whether it's personal, professional or something for the community, share one big, bucket list goal you'd like to achieve this year. Think less bucket-list vacation, more growth, impact, something that stretches you. It may be shared with conference attendees. You never know what's possible.

Bucket List Goal Button 300 X 50

10:15 a.m. – 11:45 a.m.
Innovation Showcase

The innovations are coming — don't miss your window. This year, sponsors exhibit at two dedicated times, bringing the freshest products and services straight to the floor. These are your moments to connect with key industry representatives and see what's shaping the future of foodservice. You can also cast your vote for your favorites in the app – People’s Choice Awards!

New for 2026: Two Must-See Showcase Features!

We’re making your time on the showcase floor more interactive and rewarding than ever with two brand-new experiences:

Passport Challenge: Explore the exhibit floor, connect with industry leaders, and win big!

Pick up your passport at the Innovation Showcase entrance, chat with reps at participating booths, and collect a signature at each stop. Drop your completed passport at the SHFM Registration Desk by Thursday, October 8th at 12:00 PM for a chance to win a FREE 2027 SHFM National Conference Registration!

Technology Village: Discover the future of workplace experiences all in one place. We’ve grouped our exhibitor’s showcasing technology together in a dedicated village within the showcase floor, making it easier than ever to experience cutting-edge innovations.

Please be sure to show your support to our generous sponsors, who have made this conference possible, by browsing their innovations!

10:15 a.m. – 11:45 a.m.
Student / Fellow Session
12:00 p.m. – 1:45 p.m.
President’s Luncheon
Sponsored by Infuse Hospitality LLC and Red Bull North America

Enjoy lunch while we honor the best in the industry and recognize SHFM award winners!

2:00 p.m. – 3:15 p.m.
General Session
Yes—and...Getting Practical with A.I.
AIHands-OnFuture-proof

Sponsored by The Coca-Cola Company and Sodexo

Marty Cattaneo, Global Food Program Manager, Intel
Hannah Montes, Project Manager for Business Intelligence, Corporate Dining
Joseph Schumaker, FCSI, Founder CEO, FoodSpace®

Dive deep into how AI is transforming our industry — from big-picture trends to practical, day-to-day applications. You’ll walk away with a clearer understanding of where AI stands today, what’s possible moving forward and how to integrate it into your own work. Plus, hear real-world use cases that bring these ideas to life.
3:15 p.m. – 4:00 p.m.
Work Catch-Up Break
3:30 p.m.
Silent Auction Finale

Last chance to snag incredible items—get your final bids in now for the SHFM Foundation!

4:00 p.m. – 6:00 p.m.
Hunger Games

Thank you to our Hunger Games sponsors!

Back by popular demand, Hunger Games will feature six events that will test your skills and ability to perform as a team. The team earning the most points wins. Best of all, proceeds from this year’s event will benefit Care for Real. Get ready to compete and raise money for a great cause.

Not interested in competing? Pack toiletry kits to support Care for Real. All materials and supplies will be provided for you to assemble.

Hunger Games and packing are an additional fee when you register for conference. Learn more.

View Event Attire Information

6:30 p.m. – 7:00 p.m.
Palmer Pre-Dinner Pour

A drink before you go! Cheers to a night out in Chicago before you head out to dinner. From there, the city is yours.

6:30 p.m. – 9:30 p.m.
Experience Chicago – Curate Your Evening

An open evening designed to let you experience Chicago, your own way! Whether it’s steaks, deep-dish pizza or that can’t-miss neighborhood spot everyone’s talking about, this is your chance to experience the city alongside colleagues, clients and industry friends.

Chicago restaurants book quickly, so we encourage you to start making dinner reservations now and lock in your plans early. Then, head back for a late-night reception (details below).

What would a Chicago Local do for dinner? We asked fellow attendees for recommendations, they’ve got you covered. 

New to SHFM or don't have a dinner buddy yet?
We've got you covered. SHFM wants everyone to feel included, so learn more about a fun alternative.

9:30 p.m. – 11:30 p.m.
Empire Dessert Lounge & Nightcap

Sponsored by Global Payments, Hatco Corporation, High Liner Foods, Mr Bing Foods and Smart Care Solutions

Inspired by the legendary Bertha Palmer — known for her grand entertaining style and role in shaping Chicago’s hospitality scene — this late-night gathering brings attendees back together for cocktails, dessert, live jazz music and conversation in the Empire Room.

View Event Attire Information

Legends Only

The Empire Room of the Palmer House is the architectural signature for the hotel. Designed in the style of the High French Empire, the room's staircase, statuary and entry pay homage to the Paris Opera. It was originally a supper club that hosted legendary entertainers including Frank Sinatra, Judy Garland, Ella Fitzgerald, Louis Armstrong and Liberace – to name a few. What better way to end the evening.
Shfm 2025
Shfm 2025
Shfm 2025

Hunger Games is back!

Six team challenges and big energy all in support of Care for Real. Not a competitor? Cheer loud or pack snack bags for a great cause.

Register for Hunger Games when you register for conference.

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