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Quick service restaurants and non-commercial outlets lead foodserivce to modest traffic growth in 2015

  • For the year ending December 2015, non-commercial outlets kept pace with quick service restaurants.  Overall, this helped counteract the negative performance experienced by the full service restaurant category.
     
  • For the quarter ending December 2015, consumer visits to non-commercial foodservice remained flat versus a year ago.  However, 2015 closed with total annual visits increasing +1 percent overall.  Quick service restaurants also experienced positive traffic for the year while finishing with a stronger December quarter (plus 2%) than non-commercial.
     
  • Within non-commercial, December quarter results were highlighted by hospitals (with +2 percent), while colleges and universities, recreation, and vending each finished with positive momentum moving into the new year.
     
  • The NPD Group is the industry’s leading source for foodservice trends and restaurant market research data. NPD’s CREST® service, which continually tracks consumers’ use of commercial and non-commercial foodservice, assists foodservice manufacturers, foodservice operators, and other foodservice organizations with strategic planning and positioning, product/menu development, and consumer targeting. For more information visit our website at www.npd.com.
 
  

The NPD Group is the industry’s leading source for foodservice trends and restaurant market research data. NPD’s CREST® service, which continually tracks consumers’ use of commercial and non-commercial foodservice, assists foodservice manufacturers, foodservice operators, and other foodservice organizations with strategic planning and positioning, product/menu development, and consumer targeting. For more information visit our website at www.npd.com.